The USTA has announced as of Dec. 19 that they have agreed to the operation of a brand new broadcasting facility, which will have the availability to broadcast live coverage of all events throughout the year. This is a fascinating partnership between the Tennis Channel and the USTA. The USTA National Campus will now be able to air matches ranging from Pro Circuit tournaments to Junior National Championships.
On Thursday, Dec. 20, the official beginning of this partnership ran with live coverage of the sport’s celebrities. This several-hour showcase was brought nationwide with one of their long-term network announcers, an inclusive Hall-of-Famer, Jim Courier, along with a legendary sportscaster, Mary Carillo … all in hopes to deliver high-quality content and to give fans a unique way to relate with the sport.
I couldn’t agree more with Ken Solomon when he said that this is a breakthrough moment for tennis because this is truly the first time as a nation that they are able to cover this live footage, whilst showing the prosperity of tennis. And all of this will be coming from the USTA National Campus here in Lake Nona.
Within this agreement, USTA and Tennis Channel are also teaming up with the local Full Sail University in Winter Park. Students will be able to work in a rotating group that will give them the opportunity of undergoing a year-round broadcasting and production program.
The Tennis Channel aired the first-ever live college tennis series at the National Campus earlier this year, which also lead to the showings of the USTA Pro Circuit and juniors matches. The Tennis Channel will also have access to the USTA footage which includes events from the US Open Series.
The USTA is a not-for-profit organization with more than 650,000 members and they invest 100% of their proceeds to growing the game. Their new partner, Tennis Channel, is the only channel that is fully dedicated to the sport and lifestyle 24/7. The Tennis Channel is owned by Sinclair, having multiple national networks with live local sports under their belt. They are one of the major and most expanded television broadcasting companies in the country, owning 191 television stations in almost 90 different markets.
If you would like to find out more information, you may contact Eric Abner with the Tennis Channel at 310-314-9445, firstname.lastname@example.org, @TennisChannelIPR; or Brendan McIntyre with USTA Corporate Communications at 914-696-7077, email@example.com.